Crafting footwear from concept
to creation

What’s our process?

Trend Research

Our design team is constantly out in the field finding inspiration and innovation for the latest trends in a multitude of industries. We research and gauge the consumer market and reactions as well as our partner brands' vision and goals to better inform and guide our designs from season to season.

Concept ideation

Our team of designers combines the latest trends and market research to create stunning designs that are functional and trend-relevant. Each design is evaluated with partner brands and within the consumer market for feedback, customization, and further development of brand-specific visions from functionality to colorways to material choices.

Development

Our overseas development team specializes in material development and budget feasibility to support our design team with the best approach to craft each design into physical samples. Our in-house design team works alongside our development team to create quality samples for our partner brands to showcase consumer-ready products to their team.